Privacy policy

Privacy Policy

This Privacy Policy describes how WYSOFIT (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual as “Personal Information.”

Device Information

  • Purpose of collection: To load the Site accurately and perform analytics to optimize performance
  • Source of collection: Automatically collected using cookies, log files, web beacons, tags, or pixels
  • Disclosure: Shared with Shopify
  • Personal Information collected: Web browser version, IP address, time zone, cookie information, viewed pages/products, search terms, and interactions with the Site

Order Information

  • Purpose of collection: To fulfill orders, process payments, arrange for delivery, send invoices, prevent fraud, and provide marketing communications based on preferences
  • Source of collection: Collected from you
  • Disclosure: Shared with Shopify
  • Personal Information collected: Name, billing and shipping address, payment details, email address, and phone number

Minors

The Site is not intended for individuals under the age of 18. If you believe a child has provided us with Personal Information, please contact us at info@wysofit.com to request deletion.

Sharing Personal Information

We share your Personal Information with service providers to help us deliver our services. For example:

  • Shopify powers our store. See their privacy practices here: Shopify Privacy Policy
  • We may share information to comply with laws, respond to legal requests, or protect our rights

Behavioural Advertising

We use your Personal Information to provide you with targeted advertising or marketing communications we believe may be of interest to you.

  • We use Google Analytics to help understand how customers use the Site. Learn more: Google’s Privacy Policy. You can opt-out here: Google Analytics Opt-Out
  • We may use Shopify Audiences to reach new potential customers through ads with partner networks

For more information on how targeted advertising works, visit the Network Advertising Initiative’s education page.

You can opt out of targeted advertising at the following links:

Using Personal Information

We use your Personal Information to:

  • Provide our services
  • Process transactions and fulfill orders
  • Communicate with you
  • Screen orders for potential fraud or risk
  • Send marketing updates, promotions, and product recommendations

Lawful Basis (GDPR)

If you are located in the European Economic Area (EEA), we process your Personal Information under the following legal bases:

  • Your consent
  • The performance of the contract between you and us
  • Compliance with our legal obligations
  • Protection of your vital interests
  • Public interest
  • Our legitimate business interests

Retention

We retain your Personal Information for our records unless and until you request us to erase this information. For more information on your right of erasure, see “Your Rights” below.

Automated Decision-Making

If you are an EEA resident, you have the right to object to processing based solely on automated decision-making. We engage in limited automated decision-making to prevent fraud, including:

  • Temporary IP address blacklisting after failed transaction attempts
  • Temporary credit card blacklisting associated with blacklisted IP addresses

Your Rights

If you are an EEA resident, you have the right to:

  • Access the Personal Information we hold about you
  • Request that your Personal Information be corrected, updated, or deleted
  • Object to processing or restrict processing in certain circumstances
  • Request a copy of your data in a portable format

To exercise these rights, please contact us at info@wysofit.com.

Your information will be initially processed in Ireland and then transferred outside of Europe, including to Canada and the United States.

More info: Shopify GDPR Whitepaper

California Privacy Rights (CCPA)

If you are a California resident, you have the right to:

  • Know what personal data we collect about you
  • Request deletion of your personal data
  • Opt-out of the sale of your personal data (we do not sell personal data)
  • Request correction of inaccurate data
  • Designate an authorized agent to make requests on your behalf

To exercise any of these rights, contact us at info@wysofit.com.

Cookies

Cookies are small data files placed on your device to enhance your browsing experience. They help store preferences and site usage.

Types of cookies we use:

  • Necessary: For basic site functions like login and cart
  • Performance: To improve speed and usability
  • Advertising: For delivering relevant marketing content
  • Analytics: For usage tracking (e.g., Google Analytics, Shopify)

You can manage or block cookies via your browser settings. Learn more at www.allaboutcookies.org.

Do Not Track

Please note: We do not alter our data collection and use practices in response to “Do Not Track” signals from browsers, due to the lack of a uniform industry standard.

Changes

We may update this Privacy Policy from time to time to reflect operational, legal, or regulatory changes. Please review this policy periodically.

Contact Information

Store Name: WYSOFIT
Company Name: VYSOMED LLC
Business Address: 8 The Green, STE A, Dover, DE 19901
Email: info@wysofit.com
Phone: (302) 918-4223